It’s a Store, It’s a Restaurant, It’s…Eataly
A friend wanted to recreate a delicious pasta dish we had in Sicily last spring. It was a strozzapreti—“strangled priest” or “priest strangler,” an elongated variation of cavatelli pasta, with a simple...
View ArticleSuper Bowl 2018: What We Can Learn from the Advertisers
The Super Bowl is the single biggest advertising event of the year. This year the Super Bowl reached 103.4 million people and a 30-second ad cost $5 million. To give some spending perspective, Sunday...
View ArticleRalph at 50
In September 2018, Ralph Lauren celebrated his 50th Anniversary with a fashion show and black-tie dinner in Central Park\’s Bethesda Fountain and courtyard, not far from the twin Ralph Lauren mansion...
View ArticleWhat We Can Learn from the Super Bowl Ads
The Super Bowl is the single biggest television event of the year, both in terms of viewership and dollars spent in advertising. This year\’s 53rd Super Bowl between the New England Patriots and the...
View ArticleRalph Makes a Cup of Coffee
The Polo Bar, owned by Ralph Lauren, is a club-like, well-reviewed restaurant featuring Ralph\’s personal \”Madeline\” memory from his childhood in the Bronx, the Reuben sandwich, corned beef on rye...
View ArticleCotton Goes To Montauk
Montauk lies 118 miles east of midtown Manhattan, at the eastern tip of Long Island. Purchased in 1648 by British settlers from the Montaukett Indians, Montauk served as grazing land for settlers’...
View ArticleWhat Super Bowl Ads Say About Us
Many fans look to the Super Bowl for a great game and a celebratory event. A party with friends or a party of one. Always a time to snack and drink beer. This year\’s Super Bowl marked the first-time...
View ArticleRalph Lauren: Icon, Image Maker, Movie Star
When I saw Very Ralph, HBO\’s documentary about Ralph Lauren, I realized I\’d forgotten about the ads. In the 80s and 90s, consumers and some advertising people (me on both counts) looked forward to...
View ArticleRalph Lauren: Maintaining a Brand During a Pandemic
I\’m a Ralph Lauren aficionado. Long a fan of the brand and its overarching idea, \”The World of Ralph Lauren,\” I continue to think it is the best articulated and most consistently executed brand in...
View ArticleSuper Bowl LV
We all know that 2020 was a difficult and historic year. When last year\’s Super Bowl aired on February 3, 2019 the first coronavirus death in America (February 6, 2020) was yet to be recorded. When...
View Article